I came up through the work. Animation, design, 3D, games, motion, real-time, giant screens—and eventually leading the people and teams making all of it happen.
Today, I’m a Creative Director working across experiential, live, entertainment, and real-time production. A lot of my job is connecting the dots between creative, technical, production, and client teams—turning ambitious ideas into something everyone can actually make together.
I still like being close to the work. Sometimes that means directing a team or reviewing creative. Sometimes it means opening a Cinema 4D or After Effects file. And sometimes it means being onsite, looking at the screens, scenery, lighting, and cameras and figuring out what needs to happen next.
That mix of creative direction, production experience, and hands-on knowledge is where I’m most useful.
Make the work great. Keep it moving. Get it done.
— Mat