Jennifer Lopez
VisuaLive | Dynamic Projection Mapped Visuals
Client
- Jennifer Lopez | American Idol
Contribution
- Look Development
- Art Direction
- Video Content
- Custom Projection Mapping
The Mission.
Working with Jennifer Lopez’s production for the American Idol stage was an incredible experience. I had previously collaborated on other projects with her team, but this time we brought her “Feel The Light” performance to life with groundbreaking visual effects. Using motion and graphic design, 2D & 3D animation, VFX, and video editing, her dress transformed into a dynamic screen. Every pixel of the 1,170,000-resolution display was meticulously mapped to create a breathtaking projection, making it appear as though she was floating in space. It was a perfect blend of fashion and technology, and it was amazing to see the audience’s reaction.
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